Link building services
Earned links and mentions from sources Google and AI trust
Link building is the work of earning links and brand mentions from credible, relevant websites, which tells Google and AI assistants your business is an authority. We earn them through research, expert commentary, and genuine relationships. We never buy links or use private blog networks.
Who needs link building?
You need it when your content is strong but competitors with more authority still outrank you or get cited instead.
Newer domains
Good content on a young site that Google doesn’t trust yet.
Competitive categories
Markets where every top result has hundreds of quality referring domains.
Brands missing from AI answers
AI tools cite the review sites, publications, and lists where you aren’t mentioned yet.
What’s included in link building?
Every link building engagement includes these six deliverables.
Backlink gap analysis
The sites linking to competitors but not you, ranked by relevance and authority.
AI source mapping
The publications, lists, and review sites AI assistants cite in your category.
Linkable assets
Original research, data, or tools that give other sites a real reason to link.
Digital PR and expert quotes
Your team positioned as sources for journalists and industry writers.
Listing and review placements
Accurate profiles on relevant directories, comparison sites, and “best of” lists.
Monthly link report
Every link earned, with the source, anchor text, and target page, so nothing is hidden.
What is the link building process?
This is the “Entity & Evidence” step of the CITED Method.
- Weeks 1–2Research. Backlink gap analysis, AI source mapping, and a target list you approve.
- Weeks 3–6Assets. Build or improve one linkable asset worth citing.
- OngoingOutreach. Personalized pitches, expert commentary, and listing work.
- MonthlyReport. A transparent list of every link and mention earned.
How much does link building cost?
Link building is scoped and quoted in your proposal as part of a monthly package, starting from $1,500 per month. We price by effort, never per link.
Foundation
From $1,500/mo
Technical review, keyword mapping, priority-page optimization
Growth
From $2,500/mo
Adds content planning, internal linking, conversion fixes
Enterprise
From $6,500/mo
Custom roadmap, migrations, executive reporting
Final pricing depends on site size and scope. Every proposal lists deliverables and timing before work begins. Compare all packages →
Link building questions, answered
Do you buy links?
No. Paid links violate Google’s spam policies and can trigger penalties. Every link we earn is editorially given.
How many links will we get each month?
It varies, and we won’t promise a number. One link from a respected industry publication is worth more than fifty from low-quality sites.
Do links help with AI answers?
Indirectly, yes. AI assistants lean on well-linked, frequently cited sources, and mentions on those sites help models connect your brand to your category.
What is a brand mention versus a backlink?
A backlink is a clickable link to your site. A brand mention names you without a link. Both build authority, and mentions matter more for AI visibility.
Can bad links hurt us?
Spammy links are usually ignored by Google, but manipulative patterns can cause penalties. Our gap analysis flags risky links already pointing to your site.
See where competitors are earning authority you aren’t.
Free audit, no obligation. Includes a snapshot of your top link gaps.
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